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8. Staying Ahead of the Curve

You never know where you next business idea can come from, but it usually happens when your open to new creative possibilities. Photo manufacturers are always looking for new angles to get their products in front of new eyes, and I couldn't believe it when I mentioned art fairs and Canon hadn't heard of them before! That was when art fairs were just getting starting and becoming more popular, but I was able to stay ahead of the curve by setting my sights on the best new way to get my work published. 

Because of that interaction, I was able to pursue a brand new medium for my work by meeting the right people at Art Miami in 2013.... 

8. Staying Ahead of the Curve

8. Staying Ahead of the Curve

8. Staying Ahead of the Curve
8. Staying Ahead of the Curve - a. Business-wise 1 - Canon, Art Fairs and Printing on Metal

8. Staying Ahead of the Curve - a. Business-wise 1 - Canon, Art Fairs and Printing on Metal


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Couse Curriculum

Course Curriculum


1. Introduction a. Who this Course is For b. How to Create Your Own Curriculm c. A Message to the Non-Professional

2. Passion & Staying Inspired a. How I Developed My Passion for Photography - The Early Years b. Staying Inspired & Sources of Inspiration c. One Essential Tool to Stay Inspired

3. Sources of Inspiration a. Motion Pictures that Inspire Me b. Painters and Other Photographers


4. Mastering Your Own Style a. Artistic Vision as a Priority b. Creating Your Own “Mood”


7. How I Use Lighting a. My Style Preferences b. Natural Light & Simple Household Lamps c. Studio Light & the Old Hollywood Movie Lighting (Film Noir Style)


5. Parallel Growth in Fine Art & Commercial a. Keeping My Commercial & Fine Art Work Indistinguishable b. Shooting it Your Way c. Stay a Fine Art Photographer and Shoot Commercially

6. Technical Aspects of My Style a. Practical Camera Techniques That I Use b. Composition


8. Staying Ahead of the Curve a. Business-Wise b. Marketing c. Promotion


9. Thinking Outside the Box a. Thinking Outside the Box Creatively b. Thinking Outside the Box with Marketing & Promotion


10. The Unlimited World of Publishing a. Books b. Posters c. Copyright


13. Selling Your Fine Art Work Online a. Artsy & 1stDibs b. Your Website


11. OPEN YOUR EYES: There's Multiple Revenue Sources a. Licensing b. Tips for Shooting for Stock Aencies c. Video Art d. Corporate Sponsorship e. Lectures and Teaching f. Posters, Pt. 2 - A Different Approach

12. Working with Galleries & Museums a. How to Approach a Gallery b. How to Build Relationships with Brick and Mortar Galleries c. Creating Limited Editions d. Pricing e. Commissions, Percentages & Dividing Expenses


14. Fine Art Editions Inventory Control - Finding the Solution a. Artwork Archives


15. Let's Discuss Framing - 20 Unique Examples a. Let’s Discuss Framing


16. Working in Motion Pictures


19. Working with Advertising Agencies & Magazines


17. An Effective Website a.


20. Working with Models a. Fashion & Beauty b. Nudes c. Making the Model and YOURSELF Comfortable


18. Emailings


21. Assisting a. The Perfect Assistant -What I Look For b. Benefits of Assisting c. Interning


22. The Art of Printing a. Pigment Printers b. Papers and Media c. Printing on Metal d. Interview with Art Paper Guru - Michael Ginsburg, Co-Founder of Legion/Moab Paper


25. Creating Marketing Partnerships a. Partnership Example #1: Volcan / LVMH b. Partnership Example #2: Moab Paper c. Partnership Example #3: Breast Cancer Research Foundation


28. Interview with a Literary Agent

23. The Tools to Deliver Your Vision: Cameras, Lenses & Filters a. The Camera b. The Lenses c. The Filters


26. Publishing at Doubleday with Jacqueline Kennedy Onnassis


29. The Slideshow

24. Digital Tools a. Your Computer b. Software c. Apps d. Scanners


27. Interview with an Art Dealer - Gene Seidman


30. A Journey Through Prints a. 20 Unique Examples

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